Success Story – Interview with Hermione Way


1. Who are you, What do you do and What did you have for breakfast?

Hi! I’m Hermione Way, I’m an entrepreneur, journalist and TV presenter. I have been working in the technology industry for over 10 years. I was on a $25million TV show called Silicon Valley and most recently Head Of European Comms for Tinder. I a lover of marmite on toast -the taste is so strong it wakes me up in the morning .

2. What did you get up to last Tuesday at work?

Last Tuesday, like every morning I spend the first two hours of the day reading the news, checking my channels and catching up on work. The morning is when i’m the most focused so it’s best to do the real work at this time. I currently work with over 50 clients all over the world so the rest of the day consists of calls and chats with them helping them with their press, marketing and PR strategy.

3. Who or what inspired you to do the job you do now?

I love the Internet and people, since I started Internet businesses I’ve had an incredible life that has taken me traveling around the world and meeting amazing people like Sir Richard Branson, now I want to help others realise through the Internet they can have access to the same opportunity as me.

4. What is needed to succeed in your career?

I’ve been working hard for 10 years, I would say I’m a hard-core networker and I’ve spent a long time building an incredibly powerful network, i’m followed by investors, journalists and high net worth individuals. You don’t really need qualifications, although my degree in journalism did give me a good foundation, all you need is the will to make something happen and you will.

5. If you could go back and change one thing, what would it be?

I’m really good at starting companies, not so good at wrapping them up neatly, I built huge amounts of value in the brands that i’ve built previously and instead of exiting or selling the company, i’ve just let it fold- I wish I had a better exit strategy.

6.What is your proudest moment?

High-fiving Richard Branson whilst kiteboarding in the Caribbean.

7. What is your favourite quote? 

“Opinions are like assholes, everyone has one” I love this quote because most people are scared to death of what other people may think of them and never start anything. Life is too short, everyone will have an opinion of you no matter what you do so you might as well do it anyway!

hermione way